If you work in the retail sales industry or own a retail business, there's a good chance you might have considered setting up your own in-store music. The evidence shows that music can be very useful when used in retail stores, as it can subliminally encourage people to purchase goods. A Swedish study revealed that playing classical music made people more likely to buy expensive clothing.
Rehegoo's streaming service is designed to create the perfect atmosphere for a retail environment. If you own a clothing store that appeals mostly to young adults, you might want to play pop or hip-hop music. Whereas if you run a store aimed at the elderly, classical music or jazz might be more suitable instead.
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- Fresh music monthly
- Offline mode and more
- No explicit language
- No ads
- All licences included
- Expertly-created playlists covering moods and genres
- Smart recommendation engine delivering music just for you
- Intuitive music control via app
- Fresh music monthly
- Offline mode and more
- No explicit language
- No ads
- Music consultancy
- Hand-curated music
- 24/7 Scheduling
- Seasonal / Holiday Music
- Music for Events
- Commercial ads
- Account Management
say that hearing music in a space lifts their mood.
say that background music creates a better atmosphere.
are more likely to buy a product when music they like is played.
Can I stream music in my retail store?
Before deciding to stream music in your shop, you need to review the legal aspects of music retail streaming. This is vital, as there can be harsh consequences if you don't follow the rules set out by British law.
The good thing about using Rehegoo is that all of our music is fully licensed and ready to usefrom the word "play," so you don't need to worry about the legal consequences that could otherwise arise.
Is a music licence required to play music in my shop?
Generally speaking, a music licence (called TheMusicLicense) is required if you own a retail business and want to play music - it's usually provided by a company called PPL PRS.
British law states that you have to pay for a music licence if you play recorded music within your shop or in public (even if it's in the background and isn't being prominently played). Other situations in which you would need a music licence include if you're playing music (either live or recorded) or sound recordings in a theatre production, or any other kind of public setting.
The cost of a music licence depends on what the venue is and the size of the area, as well as the type of music being played there. It can usually be fairly pricey though, which is where Rehegoo come in.
As all of the music we provide is already licensedbefore use, you don't need to purchase TheMusicLicense to use it - this will save you a hefty bill and means you don't have to worry about accidentally breaking copyright law.
What are the benefits of playing music in a retail environment?
By playing music in your shop, you help to create an atmosphere, which you can tailor to suit the type of shop you have and the products you sell. Playing music that appeals to the demographic of your shop is more likely to attract more customers, which will in turn lead to a higher turnover.
For example, if you own a clothing store that appeals mostly to young adults, you might want to play pop or hip-hop music. Whereas if you run a store aimed at the elderly, classical music or jazz might be more suitable instead.
It's important to conduct research into your key demographics first, as you don't want to play the wrong music in your retail space. This could lead to a negative customer experience - playing heavy metal in a clothing shop aimed at the elderly might not go down so well!
With Rehegoo, you can pick from a variety of different moods and atmospheres to craft a musical style that suits your shop right down to the ground!
What are the benefits of playing music in a retail environment?
When you go into a shop and there's music playing in the background, it's usually fairly low-key and quiet, often fading from your mind after a while. However, just because you're not actively listening, it doesn't mean there isn't a subconscious effect going on.
Music can subconsciously affect people and encourage them to buy things without their knowledge—a famous study in a wine shop found that playing French music made the shoppers buy French wine, whereas when they played German music, the shoppers were more likely to buy German wine.
The customers were interviewed afterwards and said they were unaware of the music being played in the shop, which shows the pure power that music can have over the subconscious mind - if utilised correctly, you should be able to turn more of a profit.
What are the benefits of playing music in a retail environment?
The statistics speak for themselves when looking at the effect music can have on people whilst they’re shopping. It can even subconsciously change the speed and pace of your customers - a study from the 1980s found that when playing slow music, shoppers tended to spend 38% more time in the shop than they would have done otherwise, as opposed to playing faster music.
People also tend to spend more when slower music is played, so you might want to consider playing music with a slow tempo over faster music. As previously stated, playing classical music in your shop makes shoppers more likely to buy expensive goods, so it's worth taking a look through our classical music selection if you decide to use our music for retail package.
When people like the music that's being played, they're also more likely to give positive reviews of your store and the products sold there. Reviews are very important in the retail world, as is word of mouth, so setting the right atmosphere for your shop is something that should be a high priority as a business owner.